Most phone number list brands these days understand the need to monitor their reputation. Simply put, it's about keeping tabs on any online mentions of your brand to gauge how your customers, potential customers, and customers who are no longer phone number list customers see you.

In today's digital world, whenever someone is dissatisfied with a product or company, they post about it on the phone number list internet - usually via social media - which is then read, shared and/or commented around the world. Because 83% of consumers say personal recommendations make them more likely phone number list to buy a product, and 88% of consumers trust user reviews as much as personal recommendations, if someone criticizes your customer service or boycotts your product or your brand, you can expect your reputation phone number list to take a major hit.

But even if a brand monitors its online reputation, is it doing enough to benefit from the phone number list data it collects? Here are three steps to creating a more effective reputation management strategy that will benefit you on many levels beyond social media customer service. A solid reputation management strategy starts with getting organized. You need phone number list to set up a reputation monitoring routine that will be easy to use and collaborate with.

Because digital phone number list marketing has become omnichannel, reputation management should be a collaborative effort that every member of your team can participate in. SproutSocial, a social media management and optimization platform, comes with a powerful set phone number list of collaborative tools that includes delegation, customer support integration, and task prioritization. If you receive a question or comment that is best addressed by someone else, this tool makes it easy to assign the message as a task phone number list to another team member.

Scaling frees you and your team phone number list to focus on more creative tasks. Although your online interaction cannot be 100% automated, with artificial intelligence you can make the process much more productive. Embracing chatbot marketing is one way phone number list to do this. You can install a smart bot on your page and site and teach it to help your customers whenever they contact via chat. Because it works 24/7, it can respond immediately even when your customer support team is offline.